SUMMARY:
Bryan Angelo is an experienced executive in business transformation, data-driven strategy, and marketing with an extensive background in brand positioning and data-driven activation. Bryan currently serves as both an advisor and consultant to established and startup companies; helping them identify their most critical issues and opportunities surrounding strategy, data, technology, and growth. Bryan has led teams in developing strategic marketing and internal communications programs for global brands such as Uber, GE, Celgene, and Publicis.
Away from his day-to-day, Bryan has a hand in a variety of unique side projects. Bryan is currently a member of The Angel Group, a growing community of industry pros and peers who invest in early-stage CPG brands. Bryan also sits on the board of Ale for Alz, a nonprofit that focuses on raising millennial awareness and funds to support the Alzheimer’s Association. Bryan was an adjunct professor at the Feliciano Center for Entrepreneurship at Montclair State University and is also a mentor to New Jersey-based TechLaunch, a business accelerator program.
CORE COMPETENCIES:
Paid Social Media
Brand Strategy
Social Media Strategy
Content Strategy
Organic SEO
Internal Communications
Project Management
Competitive Analysis
Data Analytics
Critical Thinking
Content Development
CMS Management
Market Research
EXPERIENCE:
Three North Management – Management Consulting
Managing Partner
October 2019 – Present
As partners, we’ve worked with, invested in, and built businesses and brands across industries and verticals, including ecommerce, retail, multi-media, marketing, vice markets, process management, CPG, fitness, and more. Today, we look at Three North as an ecosystem of solutions— providing hands-on advisory and consultative support to clients and partners that fit their strategic objectives and investing in emerging technologies, businesses, industries, and ideas with strategic growth opportunities.
Bridge – Ecommerce & BI Company (Acquired)
Vice President of Marketing
June 2018 – October 2019
Bridge is a cutting-edge ecommerce, business intelligence and content solutions company in the beverage alcohol industry. I was responsible for consumer data monetization of our retail sales application which collected first-party alcohol sales data at the last mile of the 3-tier system. Using this data and ecommerce platform, I developed products and services for global supply clients such as Pernod Ricard, Moet Hennessey, Constellation Brands, MillerCoors, AB-InBev, and a variety of mid-size US suppliers. In addition to being an executive at the company I was also an early stage seed round investor and remain a shareholder. Bridge was acquired by SevenFifty in June of 2020.
150Elm – Consumer Data CompanyÂ
Vice President of Marketing
March 2018 – June 2018
150Elm is a data and analytics platform in the premium wine sector, helping national and global vineyards develop direct-to-consumer (DtC) sales strategies. As a founding member of 150Elm I was responsible for developing new products and services as well as helping clients implement full-scale DtC growth strategies. In June of 2018 150Elm merged with Tipsi, a leading ecommerce company in the alcohol retail space to create Bridge.
Cast & Create – Digital Agency
Vice President of Marketing / Partner & Advisor
August 2016 – May 2020
Responsible for developing and executing the digital marketing transformation internally and externally as well as developing strategic marketing and internal communications programs for our global clients. Most notably I closed $1.2M worth of new business from global brands such as RGP, Celgene, GE, Publicis & UberEATS and helped develop and scale a regional content production process for UberEATS in their entire South East Market. In March 2018 I took on an advisory role to focus on a new startup.
Foundry 119 – Digital Agency
Partner
May 2016 – August 2016
After helping execute a successful acquisition of a video production agency to compliment our internal communications and social media demand generation focus, I was offered a partner position at Foundry 119 and promoted to Managing Partner & VP of Marketing of our new subsidiary company Cast & Create
Foundry 119 – Digital Agency
Digital & Brand Strategist / Senior Account Executive
August 2015 – April 2016
Responsible for helping develop and build out digital marketing and social services department. Managed brand strategy and paid campaigns across various online media outlets. Most notably I was responsible for growing market share of a now prominent local craft brewery in the Tampa Bay market through strategic paid social campaigns and OOH strategies.
Ferrara & Company (now PureRED)
Digital Art Director
May 2015 – July 2015
As a consultant I assisted with creative development and strategy for new and existing business for brands such as Heinz, Arm & Hammer, New Jersey Lottery and HESS. Most notably, my campaign strategy helped the agency win the business of Heinz in the summer of 2015.
Empowered Media Group (Acquired)
Founder
April - 2010 – February 2015
Empowered Media Group was a boutique agency focused on Brand Development, Social Media Marketing and Web Development. Our focus was on bringing professional level campaigns and digital assets to small businesses. Most notably I helped grow a client’s business from $250K in annual revenue to $2.3M by developing a more user-friendly application process, an updated web presence, new brand visuals, targeted social campaigns and, a brand ambassador program. EMG’s book of business was acquired in February of 2015
Verizon Corporate HQ
Digital Design Consultant
October 2014 – December 2014
Responsible for developing new internal facing digital communications for their national and regional offices.
EDUCATION:
BA Humanities from Montclair State University – Montclair, NJ 2015
MBA Candidate in Marketing – Expected Graduation 2023
PROGRAM, PLATFORM & SOFTWARE EXPERIENCE:
Facebook Business Manager, LinkedIn Ads, Google Analytics, Asana, Looker, Monday.com, Shopify, SharePoint, Basecamp, Wordpress, Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe Lightroom, Microsoft Office